Veydi

The story

The problem

In the automotive maintenance sector, information is highly fragmented. On one hand, vehicle owners forget insurance or oil change dates because they rely on paper stickers. On the other hand, independent garages lack CRM tools and dashboards (Data BI) to retain their customers and track their revenue.

The spark

To address this dual need (Business-to-Consumer and Business-to-Business), I applied my skills in Product Growth and Business Analysis to map out user journeys.

The solution required an ultra-fast Time-to-Market. Therefore, I opted for a Low-Code SaaS Development approach using Bubble as the main engine, coupled with powerful API integrations for notifications and payments. This architecture allows for a responsive, secure, and scalable web application from day one, while dividing development costs by five.

The build

Building Veydi mobilized several of my expertise areas:

• Digitalization and Automation: Implementing webhooks and background tasks (crons) to send automated reminders (insurance, technical inspection) via SMS and email.
• Data Engineering: Designing a management dashboard for garages allowing cost tracking and fleet management, inspired by my experiences with Tableau and Power BI.
• Security and Integrity: The maintenance log generates a certified history that is transferable upon vehicle resale, ensuring data integrity over the years.

Today

Veydi caters to individuals, garages, car dealerships, and fleet managers. The business model has been validated with offers starting at 69 DH. The acquisition of new garages happens organically thanks to an integrated Growth strategy.